Jazz FM sold to Bauer Media Group


Jazz FM, which is broadcast nationally on DAB and recently achieved some of its highest ever audience ratings with the latest RAJAR listening figures, has been sold to Bauer Media Group for an undisclosed amount.

Bauer is a worldwide broadcasting and publishing empire, including such UK radio stations as Planet Rock, Kiss, Kerrang!, Absolute, Magic, Downtown Country and regional radio, as well as numerous print titles, including Mojo, Q, Empire, Grazia, Bella and Heat magazines. Jazz FM, which broadcasts on the Sound Digital multiplex owned by Bauer, Wireless and Arqiva, started broadcasting in 1990 on FM and, following its relaunch on DAB in 2008, recently hit 672,000 weekly listeners. These new figures come at a time when jazz is undergoing a resurgence in the UK across all age groups.

Paul Keenan, CEO of Bauer Media commented: "Jazz FM is a much loved, respected and influential brand, with strong growth potential, we look forward to developing it further. Jazz music is seeing an unprecedented resurgence, and this extends us into an entirely new and complementary radio audience. Jazz's community of digitally savvy music lovers is thriving and I believe that Jazz FM's expertise combined with our knowledge and experience in digital and personalised advertising technology such as Bauer's InStream+ will propel the brand for both listeners and advertisers. We look forward to working with the team to grow the business."

Jazz FM's CEO Jonathan Arendt added: "Jazz FM is a well-established and trusted brand, curated by passionate and expert presenters and producers – and I'm delighted that it will sit within the Bauer Radio family, where they are respectful and mindful of individual formats and listener groups. We are at the top of our game right now with our audience reaching record levels across the country and the Jazz FM Awards globally recognised. It's great news to have found the right owner for Jazz FM, who fundamentally believes in the musical direction of the station. We are immensely proud of the role Jazz FM plays in reflecting the incredible vibrancy of the UK jazz scene which is now leading the agenda worldwide. Bauer see this and have the resources and commercial position to ensure our future as the world's leading Jazz radio station."

The Jazz radio business will be managed by Bauer's Steve Parkinson, group managing director of national radio.

– Jon Newey

For more info visit www.jazzfm.com